A while back I was at a retail conference and heard a small boutique owner say, "I quite wasting time on Facebook. I list my new products but no one even bothers looking at my page or posts." This article by Bob Phibbs the Retail Doctor is a great outline to use Facebook the right way!
Retailers, there is a good chance that many of your brick and mortar customers and prospective customers are online.
Not online to buy primarily, but online via social media like Facebook, Instagram and Twitter to belong.
You know that because you’re on FB too.
You are on Facebook, right?
If not, you’re missing the boat.
Big time.
Social media offers an easy way to reach and influence your own unique niche customer base. But managing your social media presence might lead you to do some bad things …
via 7 Ways Facebook Can Attract Customers To Your Retail Business
